Self-published authors running ads

Track book ad tests without losing the plot.

A simple experiment tracker for authors testing covers, blurbs, audiences, bids, and platforms.

Use the free worksheet

Build your worksheet

Answer four quick questions and get a practical first-pass plan you can use immediately.

Your notes stay on this device.

Your worksheet will appear here

Generate it, copy it, and use it in your next real workflow.

What it helps with

Make the messy parts visible before they turn into missed details.

Ad tests mixed across platforms

Turn this into a visible checklist item, owner, due date, or next action.

No clear winner notes

Turn this into a visible checklist item, owner, due date, or next action.

Spend decisions based on vibes

Turn this into a visible checklist item, owner, due date, or next action.

Hard to compare cover/blurb tests

Turn this into a visible checklist item, owner, due date, or next action.

What you get

A compact workspace for making the next step obvious.

Ad test log

Keep the workflow clear without opening a heavy dashboard.

Result snapshot fields

Keep the workflow clear without opening a heavy dashboard.

Winner/loser tags

Keep the workflow clear without opening a heavy dashboard.

Next-test suggestions

Keep the workflow clear without opening a heavy dashboard.

Keep it moving

Save my ad log

Track each ad test clearly so spend decisions are based on notes, not memory.

This lightweight worksheet keeps your notes on this device.